instagram marketing

If Your Instagram Marketing Isn’t Working, Try This Instead

There are two striking things about marketing on social media: If you’re new to it, it can almost seem like you’re encountering another language or culture. It can be both alien and daunting. If you are experienced with that particular social media platform, you tend to witness a lot of people doing it very badly. […]

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fantastic instagram profile

How To Create A Fantastic Instagram Profile: A Beginner’s Guide

This is a short 3-minute guide for absolute beginners on how to create a fantastic Instagram profile that will perfectly reflect your brand and attract new followers. Please note this post may contain affiliate links. Please refer to my disclosure for more information. Let’s start by looking at some of the very basics. Basic recommendations

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instagram case study

Case Study – How I grew a 3000+ Instagram Following From Scratch In Just 6 Weeks

What happens when you take a brand new Instagram account, decide on a rapid growth strategy for it, and look at the results? That’s what I’m going to be covering in this case study. I’ve covered a lot on this case study (because I personally learned a lot along the way and want to share that

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instagram technique

Why This Technique is a Must For Any Instagram Marketing Campaign

Let me preface this post by saying that link tracking is not a sexy subject. I’m sorry about that. Trust me, it’s not the most fun topic I’ve ever chose to write about. But the reason I’m doing so is because link tracking is the difference between having a successful, high performing Instagram lead funnel,

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Website vs Sales Funnel: Which Is Right for Your Business?

What does your business truly need in the digital world? After all, if you want customers, you need to capture their attention the moment they find you online. Once you’ve piqued their interest, you then need to guide them smoothly towards making a purchase. So, really, your digital strategy comes down to two main options:

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How to Create a Landing Page on a Squarespace Website

A landing page builder is the ideal way to get started with your sales funnel without needing to know any code. Whether you want to launch a product or build your email list, it’s a crucial step in your marketing plan. One platform that’s hugely popular for building websites (without the tech) is Squarespace. Here’s

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How to Design Free Email Marketing Templates on Canva

Email marketing continues to be a big asset for small business owners. Once you see the snowball effect of building a list, it becomes a powerful tool to sell your products and services. But with fierce competition to grab attention in your subscribers’ inbox, it’s never been so important to stand out. However, you can

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