Thoughts on customer experience, design, and digital strategy.
If you manage a family attraction in the North West of England, you already know the competition is fierce. From Chester Zoo and Blackpool Pleasure…
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Derby runs on shift patterns, not office hours. Rolls-Royce's civil aerospace site at Sinfin, the Toyota plant just outside the city at Burnaston, and Alstom's…
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If you run a dog daycare in Sheffield, you have probably seen this pattern before. A new customer brings their puppy in for a trial…
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Oxford runs on a calendar unlike almost anywhere else in the UK. Instead of one academic year with a slow summer taper, the university splits…
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Affiliate Disclosure: This post contains affiliate links. If you purchase through these links, we may earn a commission at no extra cost to you. We…
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Affiliate Disclosure: This post contains affiliate links. If you purchase through these links, we may earn a commission at no extra cost to you. We…
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A family attraction on the Solent serves two completely different visitors. Most loyalty advice assumes there is only one. A Hampshire family in Southampton or…
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If you manage a family attraction in East Anglia, you face a particular challenge. Norfolk, Suffolk, and Cambridgeshire offer families an overwhelming choice of days…
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If you run a dog daycare in Bristol, you already know the pattern. A new customer books a taster session. Their puppy has a brilliant…
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